Point / Counterpoint
Wise Jargon came to us with an idea for a new book they wanted to publish but needed help with the layout and design. We were up for the challenge. Our first book cover in quite a while, we were excited to get to take a crack at it. While this cover could have gone in so many cliche directions because of the title and it's political content, we were more interested in the designs book shelf worthiness. In other words, it needed to be able to jump off the shelf.
So, the challenge was to do anything but red, white and blue and include only a moderately related image (if related at all) to the subject matter. We wanted to get people thinking and wanting to read more just because the cover design raised their curiosities. But we also knew we had to visually convey the idea of Point/Counterpoint.
The design led nicely to a web site which, by incorporating WordPress, allows the author to regularly post related articles and answer readers questions regarding the content of Point/Counterpoint.
Launch PointCounterpointBook.com »
